Location: Bolingbrook, IL
Job Type: contract
Company: IDR
Category: Marketing
IDR is seeking a Marketing Coordinator to join one of our top clients. This role is perfect for a strategic thinker who thrives in a collaborative environment and is passionate about leveraging data to drive impactful marketing strategies. If you are looking for an opportunity to join a growing organization and work within an ever-growing team-oriented culture, please apply today!
Position Overview/Responsibilities for the Marketing Coordinator:
• Develop and activate audience segmentation strategies to effectively reach key targets for our client's brand partners.
• Monitor and analyze audience performance to prevent fatigue and enhance future targeting efforts.
• Investigate customer journeys to identify pain points and opportunities, supporting the development of future campaigns. • Collaborate with internal teams and external partners to align on audience targeting strategies and ensure seamless delivery. • Utilize A/B testing and analytics to refine audience strategies and maximize engagement and sales.
Required Skills for Marketing Coordinator:
• Minimum of 2 years of experience in digital advertising with a strong grasp of the digital media landscape.
• Proficiency in building custom audiences using first-party data and leveraging AdTech or MarTech tools.
• Experience with tools such as LiveRamp, SAS CRM Management, or Adobe CDP.
• Strong analytical skills with the ability to translate business objectives into actionable audience segmentation.
• Excellent interpersonal and communication skills, both written and verbal.
What's in it for you?
Competitive compensation package
Full Benefits; Medical, Vision, Dental, and more!
Opportunity to get in with an industry leading organization
Close-knit and team-oriented culture
Why IDR?
25+ Years of Proven Industry Experience in 4 major markets
Employee Stock Ownership Program
Medical, Dental, Vision, and Life Insurance
ClearlyRated's Best of Staffing® Client and Talent Award winner 12 years in a row
#LI-Hybrid